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NewJeans was a groundbreaking South Korean girl group that achieved global success after their 2022 debut. Despite being excluded from a major HYBE museum exhibit due to a legal dispute, their innovative music cemented their status as a defining act of fourth-generation K-pop.
NewJeans, a HYBE sub-label ADOR girl group, debuted in 2022 and swiftly became a global sensation with record-breaking hits like 'Ditto' and 'OMG', topping charts including the Billboard 200. Their 2024 releases, such as 'Super Shy', further solidified their success, earning Guinness World Records and major accolades while maintaining long-term international chart dominance. As a leading fourth-generation K-pop act, they continue to drive HYBE’s commercial success, ranking among elite K-pop artists like BTS and BLACKPINK.
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